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Email List Growth Calculator
Project 12-month list growth, churn, and subscriber value
Current List Size
Average New Subscribers / Week
Use last 4 weeks from your platform analytics.
Average Weekly Unsubscribes
Healthy unsubscribe rates are typically below 0.5% per send.
Emails Sent Per Week
Average Open Rate %
Creator economy average often 35-45% (Beehiiv/ConvertKit 2026).
Average Click Rate %
Typical benchmark ~2-5%.
Lead Magnet Planned
Already Have One
Planning to Launch One (1.5x)
No Plans
Cross-Promotion Strategy
Active swaps (1.3x)
Occasional
None
Paid Growth Budget Monthly ($)
Typical paid acquisition cost $1.5-4/sub; newsletter referral tools often $1-3/sub.
Primary Monetization
Sponsored Newsletter Ads
Affiliate Links
Own Products/Courses
Paid Subscription/Premium
Traffic to Offers
Not Monetized Yet
Calculate Growth & Value